elective iQ
Strategy with substance. Leadership with integrity.
Elective IQ was founded to bring clarity, structure, and ethical strategy to political campaigns, nonprofit initiatives, and public-facing organizations across Texas. Led by strategist and campaign operator Jenny Tavarez, Elective IQ combines real-world experience, data-informed planning, and people-first execution to help leaders build trust, raise resources, and win support where it matters most.
Meet Jenny Tavarez
Jenny Tavarez is a senior political strategist, fundraiser, and communications professional with more than 15 years of experience supporting campaigns, nonprofits, and civic initiatives at the local, regional, and statewide level.
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Her work spans campaign operations, fundraising strategy, donor engagement, community outreach, and strategic communications, with a strong focus on judicial, municipal, and issue-based efforts. Jenny is known for her ability to translate vision into execution—building the systems, messaging, and partnerships that move organizations forward.
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She has helped raise hundreds of thousands of dollars for candidates and causes, managed complex events and donor programs, and advised leaders navigating high-stakes public environments.
Experience That Grounds the Strategy
Before founding Elective IQ, Jenny Tavarez worked in economic development and municipal operations with the City of San Antonio, where she supported and audited large-scale public contracts governed by the Small Business Economic Development Advocacy (SBEDA) Program.
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Her work involved direct engagement with procurement systems, vendor compliance, and contract oversight tied to hundreds of millions of dollars in municipal spending annually, with a focus on accountability and equitable access for small, minority-, woman-, and locally owned businesses. This experience gave her a practical, behind-the-scenes understanding of how major public initiatives are structured, funded, and executed.
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She also gained experience at the federal level, working within national policy and constituent-service environments—insight that continues to inform her disciplined, compliance-aware approach to campaign operations, fundraising strategy, and public-facing leadership.
Elective IQ was built on the belief that strong strategy only works when it is grounded in trust, preparation, and real community engagement. Jenny approaches every project with a clear understanding that campaigns and public-facing organizations succeed not just through messaging, but through relationships, credibility, and follow-through.
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Her work blends data-informed planning with practical execution—building systems that support ethical fundraising, clear communication, and sustainable growth. Clients value her ability to balance big-picture strategy with the day-to-day realities of operations, ensuring that ideas translate into measurable progress.
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Whether supporting a campaign, advising an organization, or leading a complex initiative, Jenny brings a steady, thoughtful approach focused on outcomes that last beyond a single election cycle or moment in time.
A People-First, Results-Driven Approach
Leadership & Community Involvement
Jenny Tavarez has held leadership roles across civic, professional, and community-based organizations, bringing the same strategic discipline to volunteer service that she applies in her professional work. She previously served as Chapter President of Texas Business Women San Antonio during its centennial year, leading organizational initiatives, strengthening partnerships, and representing the organization in public and civic forums.
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In addition to her professional leadership, Jenny has contributed to advisory efforts in media, arts, and public service, offering strategic insight on communications, engagement, and community impact. Her involvement reflects a long-standing commitment to service, mentorship, and building inclusive spaces where leadership and opportunity intersect.
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As a Texas native with roots in both urban and rural communities, Jenny remains deeply connected to the people and places she serves—an understanding that informs her approach to campaigns, fundraising, and public-facing strategy.
Elective IQ was created for candidates and organizations that need more than surface-level consulting. Clients partner with Elective IQ for clarity, structure, and execution—especially in moments where trust, accountability, and credibility matter most.
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Elective IQ offers:
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Strategic planning grounded in real-world experience
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Ethical, compliance-aware fundraising systems
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Community-centered outreach and coalition building
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Clear, disciplined communications that resonate
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Whether supporting a campaign, strengthening an organization’s infrastructure, or guiding a public initiative, Elective IQ delivers strategy that is thoughtful, practical, and built to last.